In 2023, Cyber Week, the five days from Thanksgiving to Cyber Monday, brought $38 billion in revenue, up 7.8% year over year. Black Friday, Cyber Monday and Cyber Week (BFCM) present key opportunities for hitting sales targets during holiday shopping. This case study highlights some of Upsellit's most successful BFCM campaigns from 2023, offering insights and inspiration for 2024 strategies.

Upsellit specializes in conversion optimization, creating personalized online experiences that drive engagement and revenue. Using cutting-edge technology and award-winning strategies, Upsellit turns visitors into customers by optimizing every stage of the journey, especially during key shopping periods like BFCM.